Paul Marshall

3 Reasons Why An Internet Marketing or SEO Consultant Should Be Part of Your Marketing Strategy

If you have a business of any kind, whether it's online or off-line, your marketing is the lifeblood of continued success. It is even more so in the case of an online business. Having said that however, most people who start businesses online tend to do s... Read >

Buying a Home with An Alternative Energy System

Home buyers have always been interested in details like number of bedrooms and baths. Increasingly, however, environmentally conscious consumers want to know the "green" profile of the property they are considering. And it's not just concern for the plane... Read >

Breaking Up with Your Real Estate Agent

Some relationships just don't work out, including the one you have with your real estate professional. But how do you know when it's time to make a switch and how do you do that? Not knowing the answers to these questions leads many homeowners to grit the... Read >

To Help Your Home Sell Shift Into Neutral

Neutrality is one of the most difficult concepts for homeowners to understand as they prepare their homes for sale. Real estate professionals have a range of strategies for asking clients to "tone things down" before a home is opened for showings. If owne... Read >

Can You Get Along With An HOA As Part of Your Home Purchase

You've shopped around, found the perfect home, at the perfect price. Everything looks good. And then you find out that if you live there, you'll be part of a homeowner's association. You've heard the horror stories. Heard the jokes. Is this really somethi... Read >

Making Home Improvements That Add Value, Avoiding Those That Don't

You watch that TV channel. The one with all the stories about real estate and what improvements you can make to your home to increase its value. It all sounds great -- simple even. Add a room, get better counters, slap down some hardwood, command top doll... Read >

Vacant Homes Under Perform in the Marketplace

Any real estate professional will tell you that an occupied home will sell 30-50 percent faster than a vacant house. Additionally, it will command a higher sales price, by 5-6 percent. Vacant homes tend to expose every little imperfection because the eye ... Read >

Tear Downs Are Becoming More Popular as Older Homes Come Up for Sale

It's a common dilemma. You're shopping for a new home. You look at a property in that swank, "hot" development and you fall in love with the floor plan, the amenities, the granite, the spa tub -- and then you look out the window. No big shade trees. No ch... Read >

McKinney Home to North Texas Corporate Aviation Hub

Sitting at the northeastern edge of the sprawling Dallas-Fort Worth metroplex, McKinney, Texas is not only one of the fastest developing communities in the region, it occupies a unique niche in North Texas aviation traffic. Since 1979, the Collin County R... Read >

In This Market What Makes a Fixer Upper a Good Choice?

In This Market What Makes a Fixer Upper a Good Choice? Ever watch that real estate show on TV? The one where the couple looks at three houses and picks one? And, at least from your point of view, they always pick the "wrong" one? The most intriguing pa... Read >

Combating Tobacco Odors in Homes for Sale

Nothing offends a homeowner more than to be told their house smells, but if your real estate agent points this out -- hopefully with some delicacy -- listen. Strong, lingering odors turn buyers off a property faster than any other single "first impression... Read >

How To Get An Ex Boyfriend Back And Save Your Relationship

If you've broken up with your boyfriend, then you may be wondering how to get him back. Wouldn't it be great if you knew how to bring him back and save your relationship? Couples break up for all kinds of reasons. Often, these are just silly reasons,... Read >

Open Houses Are Not the Selling Tool They Once Were

So. You're selling your house. You sit down with your realtor to discuss pricing, staging, and sales strategy. You think you know how this all works. "When are we going to have the open house?" you ask. To your surprise, and perhaps even consternation, th... Read >

How To Get Back Together If You've Broken Up

Have you broken up with your boyfriend or husband? If so, there's no doubt you're feeling miserable and keep thinking about how to get him back. This is a perfectly natural reaction to a split. However, if you do want to get back together, you have t... Read >

Understanding All Aspects of Your Realtor's Qualifications

It is a common misperception that realtors simply decide to become realtors -- that perhaps they are trained more or less through the apprentice method, shadowing and learning from a "elder" in the field before going out on their own. Nothing could be far... Read >